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15 OCT

Spectrum Business Insights

When the pandemic hit and everything shut down, I was immediately in touch with all of my clients. I wanted them to know I was here for them, and in the beginning, we did not talk about business at all. I invited them…
09 OCT


The coronavirus pandemic brings bouts of anxiety, uncertainty, and stress. “Just like in PR, if you don’t communicate in crisis (or ongoing pandemic), you will lose exposure and connection to your clients, customers, and…
01 OCT


From packed conferences, sporting events and festivals to nonprofit fundraisers, nationally televised award shows, and so much more, these event pros continue to set trends and raise standards for the…
18 SEP

Special Events

A strong first quarter saw events including an incentive trip that brought a client to Super Bowl in Miami; a sales convention for Danone; and VIP events at CES in Las Vegas. The COVID crisis didn’t stop Vibe…
10 SEP

Corporate Event News

COVID-19 came up quickly and took our industry by storm. We had to shut down immediately with no clear return to the “business as usual” that other industries are now getting to experience. There are some businesses…
10 AUG

Event Planner

We have recently partnered up with Sparkup, a new digital platform that allows our attendees to interact more with the in-person elements (or speakers) of the event and with each other. Online attendees can participate…
15 JUL


Valerie Bihet has more than 20 years of experience in the management, design, and production of special events that communicate and achieve her client’s objectives. Her event experience spans high-profile social…
07 JUL

The Vendry

Because virtual events lack an in-person physical space, the opportunities to display sponsor messaging might seem limited. After all, there are no booths where attendees can grab some branded swag. But that doesn’t…
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