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Smart Ways to Effectively Use AI at Your Next Event

ai at event

If it seems like Artificial Intelligence (AI) is everywhere nowadays, it’s because it’s true. People and businesses increasingly use AI to simplify or streamline various tasks to save time, money, and resources. But how can you bring AI’s benefits into event planning, which is usually about human interactions? The trick comes in knowing how to […]

In-Person Events are Back – Here’s 4 Ways to Get More Bang for Your Buck

Dior event by Vibe

After a temporary speed bump from COVID, in-person events are a top interest for companies, organizations, and professional event planners. Today’s attendees are eager to meet in person, and smart planners are looking for ways to maximize budgets to give guests more of what they want while still producing a strong return on investment Below […]

The Top 3 Event-Planning Challenges – and How to Solve Them


In a perfect world, deciding to host an event would be a simple process from start to finish. But the world isn’t perfect, and expected, and unexpected roadblocks often occur. The best way to overcome them is to be prepared beforehand, so we’re sharing the top 3 challenges today’s event planners are facing and how […]

Corporate Event Planning: How Long Does it REALLY Take?

people gathered for an event

The decision to host an event for your brand or business is exciting. Just minutes after the idea comes to mind, people start imagining things like decor, menu, and more. But what takes minutes to imagine can take many weeks or even months to make a reality.Here’s our helpful guide to know how much advance […]

Ones or Plus-Ones? When Should You Allow Event Attendees to Bring Guests?

people in event

One of the easiest ways to control expenses at business events is to control the size of the guest list. That’s because items like food & beverage as well as service are most often priced per person. The same applies to any giveaway items like tote bags or other custom-produced items such as name tags […]

Even More Ideal Events to Host in the Metaverse (Part 2)

metaverse events

We’ve been talking about the Metaverse over the past few months and for good reason: crafting the right experience can be tricky but can also be a game changer for engaging attendees. In Part 1 of this series we discussed how product launches, conferences and fashion events are all highly effective in the Metaverse, what […]

The Most Effective Events You Can Host in the Metaverse (Part 1)

shoe in metaverse events

The way we interact with each other and with technology is rapidly changing. Even post-pandemic, people are spending more time online with connected media, entertainment, and e-commerce than ever before. On average, the typical web user spends just under seven hours a day connected to online platforms. That’s nearly half of most people’s waking hours. […]

3 Easy Alternatives to COVID Cancellations

a covid cancellations piece of paper being teared down

We’ve all been there – plans have been in place for weeks, deposits have been paid, the guest list and technology fine-tuned – and then, another COVID variant gets announced. It can be frustrating for everyone. Guests are disappointed if the event is cancelled, yet many will not attend if there are concerns about COVID […]

Who is the Event Planner of Tomorrow?

Event planner in front of monitors

As the event marketing industry changes, the professionals charged with organizing and executing events must evolve to meet the changing needs of its clients. With concepts like digital, hybrid, and Metaverse events all either part of the landscape or coming soon on an even larger scale, today’s event planners must look to the future to […]

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