A delicious way to add interest to any event is with a specialty cocktail. With summer being peak peach season in the U.S., this juicy-yet-refreshing wine punch is…
More than almost any other factor, when we speak to our clients about their most pressing event concerns these days, the vast majority almost always say budget. In…
Whether it’s an online tutorial, a company-wide speech, or a presentation to investors, webinars are useful tools for sharing a great deal of information in a convenient digital…
When hosting an event, “branding” is frequently considered the basis of décor decisions or perhaps an event theme. But that’s just the beginning of how events can tie…
Between trade shows, private events, fundraisers, galas, incentive trips, and annual or semi-annual conferences, it doesn’t take long to collect a LOT of random branded giveaways that are…
When it comes to destination events, it’s hard to beat an all-inclusive resort property. There are tons of built-in activities, food & beverage are already handled, and it’s…
The most successful events are those that bring people together to make meaningful connections – with a brand, with a product or service, and most definitely with each…
A year or two ago, the digital and virtual event landscape was very different than today. Certain brands had been using teleconferencing and similar technologies to add video…
We’ve all been there – plans have been in place for weeks, deposits have been paid, the guest list and technology fine-tuned – and then, another COVID variant…
As event marketers, we’re always asked how to do something fresh, new, and exciting. That’s because people tend to remember those experiences that were truly out of the…
As the event marketing industry changes, the professionals charged with organizing and executing events must evolve to meet the changing needs of its clients. With concepts like digital,…
