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Who is the Event Planner of Tomorrow?
As the event marketing industry changes, the professionals charged with organizing and executing events must evolve to meet the changing needs of its clients. With concepts like digital, hybrid, and M…
Events in the Metaverse
If it seems like everyone is talking about the Metaverse, it’s because they are. The idea that a digital landscape exists with full interactivity that mirrors that of everyday IRL (in real life) is mo…
Exploring the Winter Side of New England
While some of America’s northernmost states are famous for their mild summers and beautiful fall foliage, the whole of New England offers abundant opportunities for culture, adventure, and memorable e…
New Hotel Openings
One of the best indicators that “the new normal” is starting to take hold is the opening of all-new travel destinations. Some are in new locations. Others are new appearances by world-renowned hospita…
Is Small Event the Next Big Thing?
One of the trends over the past few years has been to move away from giant galas and other huge gatherings, and instead host a series of smaller events. While much of this has been motivated by the pa…
Unexpected Towns for Crave-Worthy Cuisine
New York, LA, Napa, Atlanta, Charleston, and Austin all get plenty of credit for being on foodie bucket lists... and rightfully so. But there are select destinations across the country that are exciti…
What Can Data Tell You About Your Event?
In a survey and report compiled by the Conference & Incentive Travel organization, event organizers stated they’re very keen to obtain more data from their events. Data collection was one of the t…
Is the Metaverse the Next Branding Frontier?
Online is becoming less of an activity and more of a way of life. Vital elements of our daily lives are now fully enmeshed with the digital world – things like banking, entertainment, education, and e…
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